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Edition information

Tourism: Quality, Communication and Marketing"

Date: 17.05.2004

 The participants received a course on:
-the presentation of the tourism sector in Tuscany
-the methods of promotion of the toursim
-the best practices of small tourism business
-marketing of tourism
- organisation of tourism services

Presentation of the Study Visit

5 people from the University of Florida, Spain


  • Confindustria Firenze


    Confindustria Firenze – (Industrial Association of Florence). Association of Enterprises representing the interest among others of the big Hotels and touristic structures of the Firenze Province.

  • Hotel Machiavelli


    The hotel is situated in the centre of Florence, just a few hundred meters from the main Florence train station, Santa Maria Novella, the Florence exhibition centre, Fortezza da Basso, and a short walk from all the monuments and main museums.

  • APT Agency for Tourism

    Public Authorities

     APT firenzeturismo is devoted to the business tourism industry area. The information found in this agency consists of useful resources and information that can be used alike by tour operators and tourism industry already operating in Florence or by those who are going to start up a tourist activity.

More information can be obtained by writing to: [email protected]


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